TUI aqtiv

RECRUITING EXCELLENCE


Customer

TUI aqtiv GmbH

Project

Corporate Website

Branches

Human Resources Company

Target Group

Personnel decision-makers and applicants from the entire tourism and hotel industry

Task

Development of a strategy for online recruitment communication and subsequent implementation of the concept into a website.

Applied Methodologies

  • Agile Project Management & Software Development
  • Service-Oriented Architecture
  • Business Model Canvas
  • User Centered Design

The client and the agency asked for an online communication strategy aimed mainly at companies hiring temporary staff, applicants looking for a job in a tourism sector, hotels in need of personnel and potential consultancy support.

With the concept we developed and later implemented, we want to profile TUI aqtiv not only as a tourism professional among the temporary employment agencies, but also as a reliable partner in terms of personnel development, quality management and increasing efficiency in the hotel sector.

The interface developed for this purpose ensures a target-oriented customer journey. The underlying backend provides all process participants with the appropriate information - just in time.

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